BRABUS SIGNATURE NIGHT 2023

More than 600 VIP guests from all over the world gathered once again in the heart of the Ruhr region to experience the biggest and most exclusive BRABUS presentation of the year. On June 29, 2023, we held a BRABUS signature evening at the Jahrhunderthalle in Bochum and presented seven world premieres in an impressive setting. Thus, our portfolio is once again expanding with extraordinary products that combine high performance and a masterpiece of elegance.

With the biggest event we have ever organized as a BRABUS brand, we are exemplifying the combination of a luxury mobility brand and high fashion. In the form of a fashion show, we presented our guests with the new BRABUS SUPERCARS and the new BRABUS COLLECTION. The motto of the event was "One-Second-Wow" - a unique concept based on perception and emotions that characterizes our products and makes them unique. It is the idea that every customer can see a BRABUS product and recognize it in a way that intrigues and captures their senses. We conveyed these guiding principles to our guests at this year's BRABUS Signature Night and thus were able to make our products more tangible. At our aftershow party after the BRABUS brand show, we gave our guests the opportunity to admire and be inspired by all our cars that were presented that evening.